The Beginning
In 2004 haircare professionals, Maria McCool and Donald Moore, owners of the award winning Calista Grand Salon and Spa, recognized the need to create a "hair solution" product line for all hair types. With over 65 years combined experience in the beauty business, they began contacting other leaders in the beauty and hair products industries, asking questions about product development and product quality . In 2005 they began working with chemists to create what the 350 daily customers, being serviced in their award winning salon, were looking for - healthy hair products that would be hair nourishing and strengthening, easy to use while delivering great hair styles. The standards for the Calista Tools line were set, the finest ingredients, Paraben free and Sulfate free, hair products, with the newest technology, backed by education and professional tips. Our hair products and tools allow the consumer to achieve the looks they receive from top salons on their own, at an affordable price.
The Launch
Calista Tools Embellish Texture Definer was the very first product completed. It launched on QVC in January 2007, and sold out in minutes. It was quickly followed by Calista Tools Amplify Shampoo for volume, which had the same sell out story. Currently Calista Tools have an extensive product line offering innovative products for all hair types. Calista Tools hair products continue to be featured on the QVC beauty shows. The Calista Tools product line are the professional hair tools used at the award winning Calista Grand Salon and Spa in West Chester, PA
The Name
Derived from the Greek kalos 'beautiful', Calista means 'most beautiful' and each Calista 'Tool' offers a specific hair solution. The name of each product describes exactly what the product does, so you know what to expect. The icon located on the front of the product lets you know if it is a shampoo, conditioner, wet styling, dry style or finishing spray product. The color of the icon represents the result; volume, moisture, smooth, texture, curl or treatment.
The Education
For healthy hair, have fun and use Calista Tools to create new looks and styles without even changing your hair cut. Experiment, try different ways of applying the product to produce multiple styles. The unique formulations allow you to customize the product based on your hair. When used properly, the products are light enough for the finest of hair and strong enough for the thickest as well. The line is made to be cocktailed; the products are formulated to work together. Beauty and hair tips, tricks, and videos will always be found on calistatools.com.
The Muscle
Calista Tools were developed with the revolutionary patented ingredient, ProElement, which drives the selected vital minerals and vitamins, into the hair quicker and deeper. As they continue to develop beauty and hair products, you will find "the muscle" behind each line innovative and the very latest and finest ingredients available in the industry.
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